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Dahlen, R. Daniel

Director, Consumer Research Center & Marketing Instructor

Copeland 609C


BSJ, Advertising, Ohio University, 1976

MS, Sports Administration, Ohio University, 2016

Professional Experience

Director, Consumer Research Center, Ohio University

Professor, Marketing, Ohio University

CEO, dahlen communications, inc., Athens

EVP, Nielsen Company, Restaurant Sector, New York City

Executive Prinipal, Publicis & Hal Riney, Chicago

  • Instrumental in original Subway "Jared" campaign

Vice President, National Advertising, Wendy's International, Columbus

  • Instrumental in "Where's the Beef?" campaign

Honors and Awards

  • Named '100 Brightest Ad Clients' by Advertising Age