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Improve your Social Media Presence by Writing for LinkedIn

Friday, April 1 2016 12:00am

Sierra Humphrey, Ohio University’s LinkedIn Campus Editor, explains how sharing articles on LinkedIn can help you further your career.

Everyone knows that having a great cover letter and resume are imperative for job hunting. However, the influence of social media, including LinkedIn, is significantly impacting the way companies are hiring new employees. According to LinkedIn statistics, 94 percent of recruiters are using LinkedIn to vet candidates.

So how can you stand out from other potential job candidates online?

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Sierra Humphrey has one idea. As Ohio University’s designated LinkedIn Campus Editor, Humphrey writes and manages content for LinkedIn’s publishing platform. She seeks out promising writers and untapped student voices to publish on LinkedIn and grow their skill sets. “My goal as an editor is to help make Ohio University’s students’ impressive talents visible to professionals across the globe,” said Humphrey.

Humphrey is one of 23 campus editors across the country charged with writing their own content and encouraging others to do the same. She has set a personal goal to post ten articles a month and is looking for enthusiastic Ohio University students to get involved by contributing articles. Students can write as often as they like and Humphrey will even help with ideas got get students started.

Publishing on LinkedIn is a great way to add content to a student’s profile page that may be short on work experience. “I want to help students take advantage of this great opportunity,” said Humphrey. “It gives them the chance to gain visibility and as a result, network more effectively.”

To find out more, email Humphrey.