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Fellowship Recap: Troy Welin (MSA '20)

Wednesday, September 26 2018 12:00am

Troy Welin takes us through his fellowship experience at UCLA.

Title:

Development Coordinator, Wooden Athletic Fund (UCLA Athletics)

Responsibilities:

Active member of a fundraising team that worked with over 8,600 donors and raised nearly $55 million during the 2017-18 year (surpassing the annual goal by 17%)

Responded to questions university donors and alumni would have over the phone, via email, or through in person meetings

Participated in creating a new web-based user-friendly membership guide for alumni and donors detailing annual expenses and various membership levels available

Assisted with development and retention of donors through solicitation, tours of athletic facilities, and event hospitality

Assisted with managing, implementing and generating content for the Wooden Athletic Fund and Bruin Varsity Club social media accounts

Practical Skills I Learned:

Account management via Archtics (Ticketmaster’s season ticket sales application)

Data collection and database management

Basic ticketing procedures and sales experience

The in’s and out’s of major gift processing

Leadership Skills:

Assisted with training student interns on answering phones and familiarizing them with Archtics and CRM software

Worked with the Director of the Bruin Varsity Club to connect former student athletes to the University, enhancing their overall relationship with the University

Assisted in planning, organization and implementation of special events such as the Football Kickoff Dinner, Annual Donor Trip, Wasserman Football Center Grand Opening, Mo Ostin Basketball Center Grand Opening, Wooden Athletic Fund Gameday Suite Experience, 2018 Directors Dinner, Wooden Athletic Fund Appreciation Day, and all post season team banquets

Advice for Undergraduate Students or Incoming Students:

If you are given the opportunity to accept a Fellowship, take it! The individuals you will meet, the work experience you will gain, and your overall perspective of working in collegiate athletics will be critical to your growth personally as well as professionally. These experiences will lead to a variety of networking opportunities, which will benefit you in terms of having a well-rounded knowledge of the sports industry.  If you have any questions about the Fellowship year, please reach out because it was one of the best decisions I’ve made.

Favorite Memory:

My favorite memory from my time working at the Wooden Athletic Fund was the donor trip to Memphis for the UCLA-Memphis football game. We took over 300 of our most generous donors on a charter flight to Memphis, Tennessee for the UCLA-Memphis football game on September 16th, 2017, staying at the famous Peabody Hotel. The day before the game, we took these generous supporters of UCLA Athletics to Graceland, the famous estate once owned by the singer and actor Elvis Presley, where donors were treated to a tour of the mansion and dinner reception. Even though Memphis came out victorious on gameday, the trip brought me much closer to my colleagues and gave me invaluable experience in terms of forming relationships with donors and planning and organizing special events.