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Research

About

More than outstanding teachers, the College of Business faculty include internationally recognized researchers and thought leaders in their fields. Our faculty engage in relevant, impactful research that yields important insights into the complex problems facing businesses today. Their research advances both the science and practice of their business disciplines.

Through their research, our faculty members model intellectual curiosity and problem-solving. Known for their dedication to teaching, our faculty leverage their research insights in the classroom to provide an enriched learning experience.

 


 

Department Spotlight

Marketing

Two recent research highlights from the Department of Marketing.

Rapp, Adam, Thomas L. Baker, Nathaniel N. Hartmann, and Michael Ahearne (2020). “The Intersection of Service and Sales: The Increased Importance of Ambidexterity,” Journal of Service Research, 23(1), 8-12.

From Ohio University Presidential Teacher Finalist, Neil Rackham Award Winner and Schey Professor of Sales Adam Rapp:

The business landscape is continuing to evolve and change.  In this dynamic environment, companies are trying to do more with less as budgets continue to tighten. Because of this, we are witnessing blurring roles in the front line which are changing how many organizations interact with their customers. Whereas frontline employees were tasked with functional roles of service or selling, an increased competitive environment and growing customer expectations have caused a shift requiring many employees to be effective at both selling and service. We believe that there are many ways to attract, hire and train those individuals that can both sell and service accounts ultimately influencing customer satisfaction and performance.

Vlachos, P.A., P. Avramidis, and N.G. Panagopoulos (2020), “How to Optimize Your Company’s Approach to Data Privacy”, Harvard Business Review, August 26 2020, https://hbr.org/2020/08/how-to-optimize-your-companys-approach-to-data-privacy

From Ohio University O'Bleness Associate Professor of Marketing and Director of Executive Education at the Ralph and Luci Schey Sales Centre Nick Panagopoulos:

Should leaders invest in data privacy? Does it pay off? To answer these questions, we examined how financial markets evaluate firms’ data privacy performance drawing on big data. We found that the relationship between data privacy performance and firm’s market valuation is more complicated than the conventional wisdom of “the more the better” suggests. Instead, the relationship takes the form of an inverted U – shape; the higher firms perform on data privacy, the more they are valued by financial markets, but only up to an optimal turning point, above which improving performance actually hurts firms’ market valuation. Accordingly, financial markets positively evaluate firms that are employing what organizational theorists call “mimetic isomorphism,” or what we call “following the crowd” strategy. 

 


 

Special Mentions from Honors, Awards, and Professional Recognitions & Accomplishments (from the COB Spring 2020 Credit Report)

Melissa Davies (Assistant Professor Sports Administration) received a Sport Marketing Association Grant Recipient for the project, “NHL to Seattle: An examination of early team brand development.”

Colin Gabler (Associate Professor of Marketing) was selected as a Fulbright Scholar and will visit Hungary in Fall 2020. The prestigious Fulbright Program sends American scholars overseas to conduct research, teach, and advance professional projects. The program is designed to increase mutual understanding between the people of the United States and other countries.

Mike Geringer (Management) was selected for the Presidential Research Scholar Award for 2019-2020 at Ohio University. The Presidential Research Scholar awards program recognizes faculty members who have garnered national and international prominence in research, scholarship and creative activity and who demonstrate clear promise for continued, significant productivity in their research/creative activity.

Luke Pittaway (Associate Dean of Undergraduate Programs, O’Bleness Professor of Entrepreneurship) secured a Marie Curie grant (251,000 Euors) with Dr. Tatiana Somià for “A Comparative Study of Italy-USA on male and female entrepreneurship through the EntreComp Framework.”

 


 

Research Grant Recipients (from the COB Spring 2020 Credit Report)

The following members of the College of Business faculty received research seed grants from the Intellectual Contributions Continuous Improvement Team (ICCIT) for 2020-2021. Each recipient will make at least one presentation as part of the College of Business’ Research Colloquia series:

Mick Andzulis (Assistant Professor of Marketing) received a College of Business research grant: “Taking away more than just the goods? The impact of lackadaisical shoplifting policy enforcement on retail salespeople and customers.”

Ehsan Ardjmand (Assistant Professor of Analytics and Information Systems) and Bill Young (Associate Professor of Analytics and Information Systems) received a College of Business research grant: “Pricing and competition under local externalities: A mean field theory approach.”

Lisa Beeler (Assistant Professor of Marketing) received a College of Business research grant: “Robots and customer incivilities: Depersonalization of the service experience.”

Jitendra Tayal (Assistant Professor of Finance) received a College of Business research grant: “Short interest and expected option returns.”

Aaron Wilson (Assistant Professor of Accounting) received a College of Business research grant: “The relationship between stock compensation and whistleblowing.”

 


 

Ohio University College of Business Spring 2020 Credit Report

A Biannual Recognition of Research and Professional Development Accomplishments of Faculty & Staff Members of the College of Business

This report includes author-submitted items involving 55 different faculty and staff members from the College of Business. All items were published, occurred, or were applicable to the time period from November 1, 2019, to March 31, 2020, or were accepted for future dates. All items are listed in alphabetical order based on last name. The OHIO COB Credit Report has been prepared by Dr. J. Michael Geringer, Director of Research, as part of initiatives conducted by the Intellectual Contributions Continuous Improvement Team (ICCIT). Read full Spring 2020 College of Business Credit Report [PDF]

 


 

Credit Report Archive

The Ohio University College of Business Credit Report is a biannual recognition of research and professional development accomplishments of faculty and staff members of the College of Business

 


 

College of Business Research-Focused Faculty Awards

2020

  • Tammy Rapp: Excellence in Intellectual Contributions
    This award recognizes outstanding intellectual contributions in both qualitative and quantitative publications.
  • Aaron Wilson: Research Mentor Award
    The Research Mentor Award is given to faculty members who have demonstrated a willingness to serve as a mentor to colleagues seeking to launch or improve scholarship and intellectual contributions or to support undergraduate and graduate research theses, projects, and related activities.
  • Nick Panagopolous: College of Business Research Impact Award
    The College of Business Research Impact Award recognizes faculty members who have distinguished themselves as thought leaders in their discipline or profession on a national or global level. Recipients of this award are able to clearly demonstrate that their body of research and leadership has had an impact on one or more of the following: academic research, student learning, executive education, consulting, and the positive role of business on society and the economy.

2019

  • Dr. Adam Rapp: Excellence in Intellectual Contributions
    This award recognizes outstanding intellectual contributions in both qualitative and quantitative publications.
  • Dr. J. Michael (Mike) Geringer: Research Mentor Award
    The Research Mentor Award is given to faculty members who have demonstrated a willingness to serve as a mentor to colleagues seeking to launch or improve scholarship and intellectual contributions or to support undergraduate and graduate research theses, projects, and related activities.
  • Dr. Jacob Lee Hiller: Research Mentor Award
    The Research Mentor Award is given to faculty members who have demonstrated a willingness to serve as a mentor to colleagues seeking to launch or improve scholarship and intellectual contributions or to support undergraduate and graduate research theses, projects, and related activities.
  • Dr. Luke Pittaway: College of Business Research Impact Award
    The College of Business Research Impact Award recognizes faculty members who have distinguished themselves as thought leaders in their discipline or profession on a national or global level. Recipients of this award are able to clearly demonstrate that their body of research and leadership has had an impact on one or more of the following: academic research, student learning, executive education, consulting, and the positive role of business on society and the economy.

2018

  • Dr. Sinan Gokkaya: Excellence in Intellectual Contributions
    This award recognizes outstanding intellectual contributions in both qualitative and quantitative.
  • Dr. Adam Rapp: College of Business Research Impact Award
    The College of Business Research Impact Award recognizes faculty members who have distinguished themselves as thought leaders in their discipline or profession on a national or global level. Recipients of this award are able to clearly demonstrate that their body of research and leadership has had an impact on one or more of the following: academic research, student learning, executive education, consulting, and the positive role of business on society and the economy.
  • Dr. J. Michael (Mike) Geringer: College of Business Research Impact Award
    The College of Business Research Impact Award recognizes faculty members who have distinguished themselves as thought leaders in their discipline or profession on a national or global level. Recipients of this award are able to clearly demonstrate that their body of research and leadership has had an impact on one or more of the following: academic research, student learning, executive education, consulting, and the positive role of business on society and the economy.